ANALISIS MINAT PENGGUNAAN DIGITAL WALLET MAHASISWA DI KABUPATEN LABUHANBATU

نویسندگان

چکیده

Digital wallets are included in electronic or digital payments that widely used by the public making online transactions. The purpose of this study was to analyze student interest using Labuhanbatu Regency. This research method is descriptive qualitative. sample were students tertiary institutions Data collection techniques carried out through in-depth interviews (In-depth Interview). analysis detecting knowledge about and a wallet disinterest not wallet. results showed percentage users for male gender 38 people (25.33%) women 112 (74.67%). 68% which uses OVO, DANA, Gopay. reason because transactions considered easy convenient. Meanwhile, 32% respondents answered they interested did use it more convenient cash

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ژورنال

عنوان ژورنال: Journal of Global Business and Management Review

سال: 2022

ISSN: ['2685-3426']

DOI: https://doi.org/10.37253/jgbmr.v4i2.7344